Results — Orenlix

Results, and exactly how we got them.

Every story starts with what was stuck, shows what we changed, and ends with the numbers. Including the tests that failed.

$0.0MAd spend managedTotal spend run for clients, all time.
0.0×Return on ad spendMedian across clients, using real revenue, not Google's estimate.
−00%Average cost per leadFirst 90 days compared with the 90 days before.
00Businesses helpedOngoing and finished clients.

Filler examples for layout. Real results replace these before launch.

Haldane · Auto detailing

Detailing studio with great reviews, flat bookings and one campaign untouched since spring.

What was stuck

One broad campaign for five months. Google reported conversions the business never saw. Cost per lead rising every month.

What we did

Fixed tracking first. Then cut wasted search terms, split campaigns by service and tested ads one change at a time before the busy season.

What changed

Peak season ran only on keywords and ads that had already won. Revenue nearly tripled with a lower cost per lead.

+000%Revenue
0.0×Return on ad spend
−00%Cost per lead
  1. Week 1Fixed tracking: Google was missing 00% of leads
  2. Weeks 2–6Tested 00 headlines; price-first ads won
  3. SummerAdded 000 negative keywords
  4. Peak seasonScaled spend only on proven keywords

Filter by what we did.

Brightline · DentalKeywordsCampaignsSame three ads for months. We tested twelve new headlines in six weeks.
+00%Revenue
0.0×Return on ad spend
W1W8
Northgate · IT servicesTrackingGoogle was missing a third of leads. We rebuilt the tracking first.
+00%Revenue
0.0×Return on ad spend
Before
00%
After
00%
 
Harbour · PhysiotherapyAuditAn audit found 00% of spend on irrelevant searches. We fixed that first.
+00%Revenue
0.0×Return on ad spend
JanAug
Ledgerwell · AccountingKeywordsBroad keywords ate the budget. Exact-match terms became the best performer.
+00%Revenue
0.0×Return on ad spend
Before
0%
After
00%
 
ClearPath · Commercial cleaningAuditCampaignsOne generic ad for every service. We split campaigns by service.
+00%Revenue
0.0×Return on ad spend
W1W8
Summit · TrainingCampaignsAds and page told different stories. We matched them.
+00%Revenue
0.0×Return on ad spend
JanAug

{{ count }}

Same search. Different ad.

Drag to compare the ad a business ran before us with the one that won.

Sponsored · brightclean.exampleCleaning Services | Quality CleaningWe offer cleaning services for all your needs. Contact us today for more information.Before · generic ad
Sponsored · brightclean.example/officeOffice Cleaning in Leeds | Quote in 24 HoursEvening cleans that don't disrupt your team. Insured, vetted staff. 0.0 stars from 000 reviews.Get a quoteOur servicesReviewsAfter · matched to the search

Numbers you can check.

Ad platforms tend to flatter themselves. These rules keep our reports honest.

Real leads first

We report leads and revenue from your records, not only what Google claims.

Same periods

Every change is compared with the same length of time before.

Failed tests too

Losing tests stay in the report. They stop money going to the wrong ads.

Dated numbers

Every number says when it was measured and where it came from.

A report you can read in two minutes.

Weekly report · Week 6Haldane
0.0×Return on ad spend$00Cost per lead4Tests read
TestWhat changedResultNext
Headline testPrice first vs service first+00% clicksKeep price-first
Match typeExact vs broad match0.0× leadsShift budget to exact
Ad scheduleAll day vs business hoursNo clear winnerRun 1 more week
BiddingMax conversions vs manual−00% cost per leadKeep broad

Next week: 00 new negative keywords from the search terms report, and the ad schedule test runs one more week.